Kamal Haasan starrer much-anticipated sequel, Indian 2, has hit a major roadblock. After its release on July 12, 2024, the film found itself entangled in legal issues with the Multiplex Association of India. The association issued a legal notice to the makers of the film, including director Shankar, for violating the industry-standard eight-week window between theatrical and OTT releases.
Kamal Haasan starter Indian 2 was expected to be a box office success, following in the footsteps of its 1997 predecessor. However, the decision to stream the Hindi dubbed version of the film on an OTT platform ahead of the stipulated time has led to significant backlash. The Multiplex Association’s action could potentially ban future releases of Indian 2 in major multiplex chains across the country, a move that could severely impact the film’s revenue.
This controversy comes at a time when the OTT space is bustling with new releases. Raghav Juyal’s action-packed thriller Kill, which impressed both fans and critics alike, is set to premiere on Disney+ Hotstar on September 6, 2024. Meanwhile, Nani’s Telugu hit Saripodhaa Sanivaaram is gearing up for its digital debut on Netflix, following a successful theatrical run.
As the OTT landscape continues to evolve, the importance of adhering to industry guidelines has never been more critical. For filmmakers, the stakes are high as they navigate the complex relationship between traditional cinema and digital platforms.
What do you think about the ongoing debate over OTT release windows? Share your thoughts in the comments
Get your fix of the latest updates, reviews, box office collections, comparisons, and exclusive sneak peeks at Hitflik. The ultimate source for everything cinematic!
